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Maxim Magazine and our Chocolate Bars

Posted on January 7, 2009 3:10 PM by Leann

Wow. More media coverage. It’s about one of our Five Star Bar and this time it’s not a women’s magazine not that we don’t love them. We do! It’s just kind of cool to be noticed by a guys magazine sometimes too. Mind you, this isn’t just ANY guys magazine. This is one of THE guy magazines. Call it racy, saucy and maybe even playfully tasteless at times, that’s ok but ask nearly any guy if he reads Maxim and 9 out of 10 will say yes. (#10 is probably lying.)

So, getting back to the coverage, Penn Gillette of Penn and Teller fame counts down his top 10 favorite candy bars. While we didn’t make #1, it’s ok. If you read the article, you’ll see he has a full gamut of reasons why he picked what he picked and some have nothing to do with the quality or taste of the bars but more a sentimental tug and who can argue with that. That’s ok because his comments on our Caramel Five Star Bar are taste related and we’re pretty darn proud!

Check it out at your local newsstand. It’s in the January issue. There’s even a nice little mention further in about Smugglers’ Notch Ski Resort, of which we are the official chocolate. Yeah Vermont! We’re doing something that’s getting some notice! Onward and upward.

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